Coupa Named a “Challenger” in Gartner® 2022 Magic Quadrant™ for Supply Chain Planning Solutions (2023)

Coupa named as"Challenger” in its Magic Quadrant for Supply Chain Planning

In the past two years, companies have experienced supply chain challenges on a level never seen.

Facility shutdowns, material shortages, and labor challenges have all occurred simultaneously while demand patterns have become highly unpredictable, compounding the pressures supply chain leaders also face with rising costs and logistics bottlenecks.

Companies that used to optimize supply chains primarily for cost, service, and inventory now must look at how supply chain planning processes can instill more resilience (to prepare for future disruptions) and sustainability (to cater to growing ESG mandates).

Against this backdrop, we’re proud to announce that Gartner -for the first time! -has named Coupa as a "Challenger” in its Magic Quadrant for Supply Chain Planning.

We believe this is due to our focus on enabling continuous supply chain design (allowing for faster course corrections when facing disruptions).

Our forward-thinking solutions offer organizations the ability to actively design their supply chains with market conditions in mind and operationalize the resulting decisions to face today’s complex challenges and enable resiliency on top of cost-service-inventory tradeoffs.

2022 Gartner Magic Quadrant for Supply Chain Planning

Magic Quadrant for Supply Chain Planning Solutions

Coupa Named a “Challenger” in Gartner® 2022 Magic Quadrant™ for Supply Chain Planning Solutions (1)

Source: Gartner (May 2022)

[This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Coupa Software Inc.]

The 2022 Gartner Magic Quadrant for Supply Chain Planning Report helps supply chain technology leaders when evaluating and selecting software tools to enable their supply chain planning maturity progression.

The report evaluated 22 vendors based on their ability to execute and the completeness of their vision, and we’re proud to be recognized as a Challenger.

Coupa’s Approach: Improving Decision Making with Continuous Design

Organizations have historically managed Supply Chain Planning (SCP) processes on static assumptions about flows, nodes, and policies. While these assumptions worked well in the past, they’re no longer adequate in today’s complex and fast-paced environment. Complexity is raising both cost and risk; companies need to test their supply chain policies and assumptions more dynamically and rapidly reconfigure their supply networks.

Complex global supply chains now call for multi-tier planning on the fly. By using continuous design rather than episodic design, Coupa augments the value of traditional supply chain planning.

Our advanced AI capabilities empower organizations to enhance demand modeling and strategic network design while optimizing inventory, production, and transportation. This reduces risk, improves resilience, and helps them turn supply chain challenges into a competitive advantage. Our modeling technologies enable decision-makers to test their scenarios before execution, achieving the desired balance of risk and reward.

Coupa’s Approach: Smarter Business Spend Management (BSM) Through Supply Chain Optimization

Supply chain direct material, labor, and distribution costs are a major portion of business spend for companies. Organizations need to enable greater collaboration between supply chain, procurement, and finance teams to align decision-making and control spend.

However, too many organizations still rely on fragmented legacy systems that fail to support this modern level of collaboration and speed from the decision to execution. They need new technologies that align strategic inputs and requirements across different functional areas.

A key ingredient for smart supply chain design and planning is high-quality operational data and a granular digital twin. Decisions made using supply chain design and planning are enriched by high-quality data from purchasing, finance, and the supplier network. For example, our Supply Chain Design-to-Source suite synergy serves as a critical link to bridge Supply Chain Design & Planning and Sourcing Optimization. As a result, business spend is optimized while also meeting customer service requirements.

Customers Are Realizing the Benefits of Coupa

We’re committed to the success of our customers by delivering faster value through Coupa Supply Chain Design & Planning. Here are some key themes and benefits that customers shared at Gartner® Peer Insights™:

  • Exceptional Customer Service: We deliver exceptional customer service and provide products and services that best fit customer needs. “The overall experience has been excellent. I’ve never had an easier time with their A++ service,” said one customer.
  • Strong Innovation and Capabilities: From network optimization to inventory optimization, our end-to-end supply chain capabilities enable the customers to make better decisions. "The overall package of solutions that Coupa provides us is ultimate. The scalability, configurability, reliability, and level of integration that can be reached using the platform are what makes it unique for us," said another customer.
  • Supporting Decisions and Growth: Modeling capabilities help our customers make data-informed decisions to support their growth. “The value for the product is also great as we identified a significant opportunity for savings on supply chain costs. Lastly, [Coupa] adapts to change well as our company’s value proposition changed over time,” said another customer.

Thank You to the Entire BSM Community

Coupa's mission is to help companies maximize the value of every dollar spent. We accomplish this for our supply chain customers by enabling smarter decision-making that leads to smarter spend with reduced risk and greater value.

We want to thank the entire BSM community and our supply chain customers for the hard work and commitment to our collective mission that helped us be acknowledged as a Challenger in the 2022 Gartner Magic Quadrant for Supply Chain Planning.

Gartner, Magic Quadrant for Supply Chain Planning - By Amber Salley, Tim Payne, Pia Orup Lund, Janet Suleski - Published 16 May 2022


GARTNER and Magic Quadrant are registered trademarks and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Coupa Software Inc.

Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content.

Related Resources

Continuous Design Outsmarts Disruption: A Blueprint for Supply Chain Resiliency
In this ebook, we discuss how continuous design can reduce risk, improve resilience, and turn supply chain challenges into a competitive advantage. Download Now!

Risk, Resiliency, and Supply Chain Modeling
This paper first examines why existing supply chain management practices do not naturally develop resilient supply chains and why some of the existing supply chain processes are not suitable for addressing such risks and required responses. Download Now!

Digital Supply Chain’s Evolving Role in the Enterprise Agenda
The Hackett Group 2020 Key Issues Study findings confirm that the mantra of “doing more with less” is still prevalent, but the top concern of supply chain leadership is that their organizations are in fact overcommitted, AI analytics to enable a more agile supply chain. Download Now!

Global Supply Chains in a Post-Pandemic World
In this webinar summary, Willy Shih, Robert, and Jane Cizik Professor of Management Practice in Business Administration at Harvard Business School, share insights into how global supply chains came to be the way they are and how their vulnerability has been revealed through numerous crises. Download Now!

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